Scott Reed, Ph.D.

Senior Human Factors Scientist

Dr. Reed is a Senior Human Factors Scientist at Guidance Engineering and Applied Research. Dr. Reed has expertise in visual perception, attention, pedestrian gait and falls, lighting and visibility, perception reaction time, and warning compliance. He uses his expertise to investigate and analyze the human factors issues in transportation accidents (automobiles, motorcycles, bicycle, etc.), occupational accidents, and pedestrian slip/trip/fall accidents. Dr. Reed has published and conducted research on how perceptual judgments, visual gaze, and response time are affected by the visual context in a scene. He has also investigated human performance factors related to visual search, sensory adaptation, and multiple-object tracking.

Prior to joining Guidance Engineering and Applied Research, Dr. Reed completed his Ph.D. at the University of Oregon, where he studied visual perception and cognitive neuroscience. His dissertation examined how visual perception, attention, and cognitive processes contribute to capabilities and limitations in human performance. Dr. Reed has been an instructor at multiple universities and has taught courses in perception, human performance, memory, biological psychology, human learning, research methods, and general psychology. Dr. Reed is also a certified English XL Tribometrist and uses his training to measure and evaluate the slip resistance of walking surfaces.

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